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NEW: Run cashback sampling campaigns with SamplPay
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SamplPay | Cashback sampling that proves retail sales impact
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Trusted by brands operating at scale.
Trial through real purchase.
When trial needs to happen through buying behaviour, the purchase itself becomes the proof. SamplPay rewards consumers only after they have bought the product, ensuring every reward is tied to a real transaction.
This gives you a clear view of who purchased, when they purchased and what activity led up to that decision, so trial at retail can be measured and explained with confidence.
Where SamplPay fits in your sampling campaign.
Purchase-led trial usually follows a simple path. You create awareness or intent, prompt a buying decision, then need to show what that purchase delivered.
SamplPay supports the purchase moment. It connects cashback rewards to verified transactions and permissioned data, so retail activity can be evaluated clearly rather than inferred later.
Typical flow
→ Create awareness or intent
→ Trigger a purchase moment
→ Prove what that purchase delivered
How SamplPay works.
Consumers are invited to take part and prompted to buy the product in store or online. After purchase, they upload proof of purchase, which is verified before any cashback is issued.
From your perspective, trial happens at retail and evidence comes back quickly in a structured format that can be shared across marketing, trade and finance teams.
What you control.
You decide who the offer is available to, how the cashback reward is structured, and when and where the campaign runs.
You also control what data and permissions are requested, so purchase-led trial aligns with your wider measurement and CRM strategy. This gives you speed and flexibility without adding operational friction.
How SamplPay works.
Consumers are invited to take part and prompted to buy the product in store or online. After purchase, they upload proof of purchase, which is verified before any cashback is issued.
From your perspective, trial happens at retail and evidence comes back quickly in a structured format that can be shared across marketing, trade and finance teams.
What you control.
You decide who the offer is available to, how the cashback reward is structured, and when and where the campaign runs.
You also control what data and permissions are requested, so purchase-led trial aligns with your wider measurement and CRM strategy. This gives you speed and flexibility without adding operational friction.
NIVEA’s award-winning sampling campaign
NIVEA combined influencer partnerships, targeted Meta ads, and a 7-day sampling experience to reach thousands of new customers. It's not surprising that they also picked up a Global Award for Best Marketing Campaign.
150,000+
Marketing opt-ins
8%
Purchase rate
Read case study
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Sampl delivers highly-targeted and personalised digital product sampling experiences for brands to drive engagement with the right audiences.
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