Skincare sampling that reaches the right skin type and proves it converted.

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Powering the world's best skincare brands

Your sample only goes to people with the right skin concern.

Someone dealing with acne needs something different from someone focused on anti-ageing or sensitivity. We check that before anything ships, so your product reaches people who are actually likely to buy it.

  • Filter by skin type, concern, or beauty routine
  • Around 25% requests get turned away because they're not the right fit
  • Everyone who receives a sample can opt into your marketing
Consumer unboxing branded skincare sample

Getting someone to try it once is just the start.

Skincare takes time to work, which means people need a reason to keep going after the first use. After the sample arrives we follow up with content based on their skin concern and point them to where they can buy the full size.

  • Follow-ups tailored to their skin concern and routine
  • Content that helps them understand what the product does and how to use it
  • NearStore shows them where to buy it locally
Skincare sample delivery with personalised packaging

Did people actually buy it after they tried it?

Most skincare teams can tell you how many samples went out. What they struggle to show is whether any of it led to a sale. Sampl helps brands finally answer that question.

  • Clarins saw 82% purchase intent and 19.5% repurchase
  • Dr Jart+ achieved 20.9% repurchase without discounting
  • Estée Lauder saw 26% repurchase and market share uplift
  • OLEHENRIKSEN doubled their conversion rate and got 96% new-to-brand customers on LOOKFANTASTIC
Sampl dashboard showing skincare campaign results

The sample is your brand's first impression. Make sure it feels right.

For a lot of people, this is the first time they'll hold your product. The presentation needs to match the product they're going to find on shelf.

  • Branded, eco-friendly packaging options
  • Presentation that matches your full-size product
  • Consistent look and feel from the sample through to purchase
Sampl dashboard showing skincare campaign results

Reviews from real people, on the pages where others are deciding.

Skincare shoppers read reviews before they buy, especially online. Verified reviews from your samplers go straight to your product pages and retailer listings, so the proof is already there when someone lands on them.

  • Verified reviews sent directly to retailer product pages
  • Sampler data feeds into your CRM and media targeting
  • Live dashboards so you can see what's working while the campaign runs
Luxury skincare unboxing with eco friendly packaging

NIVEA’s award-winning sampling campaign

NIVEA combined influencer partnerships, targeted Meta ads, and a 7-day sampling experience to reach thousands of new customers. It's not surprising that they also picked up a Global Award for Best Marketing Campaign.

150,000+
Marketing opt-ins
8%
Purchase rate