Petcare product sampling that turns trial into sales

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Powering the world's best pet brands

Every sample counts

Too many pet launches waste budget on broad sampling. SamplMatch ensures every sample reaches the right pet parents, targeted by pet type, diet, age, or health needs.

Target by pet type, diet, age, or supplement use
Eliminate waste by reaching genuine pet owners
Grow CRM with compliant first party opt ins

Turn trial into repeat purchase

A chew, treat, or supplement is consumed quickly. Sampl extends the experience with follow ups, education, and retail integration that move pet parents from trial to basket.

Personalised follow ups based on pet type or category
Content that educates on product benefits and routines
NearStore technology guiding customers to retail partners

Proof you can take to your FD

Petcare marketers know reviews build trust, but ROI is often invisible. Sampl delivers outcomes you can defend in budget meetings and use to strengthen retail sell in.

Dashboards linking trial to retail and DTC sales
Data on reviews, repurchase, and new customer acquisition
Insights that support NPD and seasonal activations

Results in action

Royal Canin switched from vets and breeders to direct-to-consumer sampling, capturing data on pet type, age, and diet while strengthening retail sell in
Lily’s Kitchen achieved 94% purchase intent and a 10% review rate by targeting high intent pet parents
Petco’s sampling programme delivered a 405% lift in review volume, 90% review response, and a 48% increase in revenue per visit

Make every sample feel premium

Sampling is often the first brand touchpoint. Sampl ensures every pouch, chew, or supplement pack arrives in packaging that reflects your brand’s quality and values.

Branded and eco friendly packaging options
Formats tailored for food, treats, and supplements
Consistency with your brand identity across all touchpoints

Close the trust gap in pet retail

Pet parents are cautious and rely on social proof before buying. Sampl ensures verified reviews and feedback appear where they matter most.

Syndicate verified reviews with images to retailer PDPs
Fuel CRM and media with compliant pet owner data
Optimise campaigns in real time with live dashboards

Lily’s Kitchen targets pet parents with 99% positive feedback

Lily's Kitchen achieved 99% positive feedback and 80% purchase intent by targeting pet parents with higher disposable incomes through strategic sampling.

99%

Liked the product

80%

Purchase Intent

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