Case Studies

Laughing Dog

Being a fairly unknown brand in the UK market, Laughing Dog identified the need to grow brand awareness along with their CRM database.

Bio&Me

It's really important with any new listings that the launch is successful to secure current and future listings, so Bio&Me knew they would benefit massively from inviting consumers to try the product before purchasing.

Weleda

Ahead of the launch of a brand new TV ad for their signature product, Skin Food, Weleda wanted to collect reviews to display on their D2C website.

MCM

Designer Parfums needed to raise awareness of their new MCM Eau de Parfum fragrance, in partnership with German fashion house MCM.

JLO ONE

With the launch of ONE by JLO, Designer Parfums were seeking to reach a new, younger demographic with a more luxury approach, to bring new consumers into the JLO brand.

Ghost

Ghost team needed to deliver a successful launch for the new Orb of Night fragrance with limited experience of sampling online.

L'Occitane

With a new fragrance launch and fewer offline sampling opportunities, L’Occitane needed to reach relevant consumers in the fragrance category and get them trying the scent.

Avène

Avène were seeking to reach a premium consumer to drive trial and awareness of Hydrance Aqua Gel, highlighting the importance targeting those most suited to the gel.

Ariana Grande

Designer Parfums wanted to grow product awareness of their NPD fragrance launch, Ariana Grande God is a Woman.

Dr Barbara Sturm

With the launch of an important NPD, Dr Barbara Sturm needed to boost awareness, drive trial with the right consumers and generate reviews to drive conversion and product discovery.

Harper Collins

The Collins team approached us needing to boost awareness of their 11+ Maths Complete Revision Guide, drive sales and add relevant, engaged contacts to their marketing database.

Grenade

Grenade approached us needing to reach the right kind of consumers when launching into a new market.

Ombar

Ombar approached us wanting sample their sustainable chocolate, increase online visibility of the brand and educate consumers of their sustainable mission.

Cadbury Nuttier

Launching Nuttier to gain share of the on-the-go, healthier snacking category, Cadbury sought to drive trial amongst their loyal fan-base.

Lily's Kitchen

With a lack of events making it difficult reach pet parents offline and over-saturation in other pet focused sampling options, Lily’s needed to work hard to reach new pet parents and bring them into the Lily’s Kitchen fold.

Ueshima

Japanese brand Ueshima Coffee Co. (UCC) approached us wanting to sample their instant coffee bags to drive trial and increase penetration in the UK market.

Manilife

Manilife gained a new listing in Sainsbury’s and were seeking to drive footfall into store and boost sales during January when consumers are seeking to establish healthier habits.

Andrex®

The Andrex team were struggling to generate high quality reviews at scale due to the sensitive nature of the product – wet wipes.

Revlon

Revlon wanted to raise awareness of Britney Spears Fantasy Eau de Parfum through trial among the audience of one of their most popular U.K. retailers, Superdrug.

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