Measure what every sample delivers.

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Trusted by brands operating at scale.

Live data while you can still act on it.

Sampl's dashboard updates in real time from the moment a campaign goes live. You can see which channels are generating the best requests, which audience segments are converting, and where to shift spend before the campaign closes.

Request rate by channel, audience, and SKU
Digital journey completion and drop-off by stage
Review rate and average rating, live
Purchase intent by audience segment
Marketing opt-in rate
NearStore voucher activity and SamplPay verified receipts

From activity to evidence.

Sampl connects every step from sample request to verified purchase in one reporting view. You can present a cost per consumer acquired and a verified purchase rate, not just a sample dispatch number.

Across Clarins' 14 UK campaigns, post-trial purchase rates tracked between 8% and 19% by SKU.

Know who your trialists are.

SamplMatch validation data sits alongside your campaign results, so you can see the proportion of new-to-brand consumers, how lapsed buyers responded, and how each segment performed against your KPIs.

Sol de Janeiro confirmed 47.8% of their trialists had never bought the brand before. That single figure shaped the targeting strategy for their next campaign.

Data your CRM team can use immediately.

Every marketing opt-in is verified, deduplicated, and cleaned before it leaves the platform. Where Bazaarvoice syndication is active, verified reviews go directly to retailer product pages. You get one clean data flow into your existing systems.

Colgate-Palmolive has built more than one million CRM-ready consumer profiles through Sampl since 2022.

What you control.

→ Dashboard metrics and segmentation
→ CRM export format and schedule
→ Post-trial touchpoints: NearStore, SamplPay, or both

What you get back.

→ Real-time data across the full trial journey
→ Purchase intent, review rate, and opt-in rate by channel
→ Verified sales from NearStore redemptions and SamplPay receipts
→ Consented, deduplicated consumer records for CRM

NIVEA’s award-winning sampling campaign

NIVEA combined influencer partnerships, targeted Meta ads, and a 7-day sampling experience to reach thousands of new customers. It's not surprising that they also picked up a Global Award for Best Marketing Campaign.

150,000+

Marketing opt-ins

Purchase rate

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