Cashback campaigns with real-time purchase data that you actually own

See Sampl in action

Trusted by >250 global brands

How SamplPay works

Consumers are invited to buy in-store or online and upload proof of purchase. Sampl's AI validates every receipt, then returns verified sales data, opt-ins, and post-purchase signals in a format the marketing, trade, and finance teams can all use from the same source.

You know exactly who bought

With coupons, redemption data comes back from the retailer weeks later, aggregated, and on their terms.

SamplPay verifies each purchase directly through receipt upload. SamplMatch screens every claim for duplicates and fraudulent activity before it's approved, so what you see in your dashboard reflects real purchases from real consumers, as they happen.

Works alongside your existing media plans

SamplPay works alongside your existing media activity.

Every verified purchase ties back to a real consumer record, so you can see which channels drove purchase, feed confirmed buyers into CRM, and carry that data into your next campaign rather than starting from scratch.

SamplPay also runs alongside SamplSend. Send a sample first to drive trial, then offer cashback on a full-size purchase to close the loop between experience and verified sale.

Is SamplPay right for your product?

SamplPay suits products that can't be easily shipped: chilled goods, fragile items, alcohol, or anything where physical sampling isn't practical.

It also works for brands that need purchase data across multiple retailers at once, or teams that need to launch quickly without waiting on retailer approval or point-of-sale integration.

What you control

You define the offer, the qualifying criteria, the participating retailers, and how long the campaign runs. You decide what data is collected and what permissions are asked for.

What SamplPay gives you back:

Verified purchase records from every redemption
Consumer opt-ins from genuine buyers, ready for CRM
Real-time reporting across retailers, SKUs, and spend
A consumer audience you can use in future campaigns

NIVEA’s award-winning sampling campaign

NIVEA combined influencer partnerships, targeted Meta ads, and a 7-day sampling experience to reach thousands of new customers. It's not surprising that they also picked up a Global Award for Best Marketing Campaign.

150,000+

Marketing opt-ins

Purchase rate

Read case study