Roland serves as the Head of Marketing at Sampl, a dynamic product sampling agency. Based in the vibrant city of Brighton, he brings extensive expertise in marketing and content development. With a passion for guiding tech businesses towards success. Roland thrives on crafting innovative marketing strategies and delivering exceptional results. When he’s not immersed in the world of marketing, you can often find him watching Formula E, playing football, gardening and cooking.
January 16, 2024
So you’ve decided to run your first digital product sampling campaign? Starting your first digital product sampling campaign is an […]
Continue reading about How to run your first digital product sampling campaign: a quick guide
January 3, 2024
Marketing to consumers at key dates in the year is an important strategy for any skilled marketer. Connecting with your […]
Continue reading about What are the key 2024 dates for product marketing campaigns?
December 13, 2023
Fostering long-term relationships is the ultimate goal for any accomplished marketer. While many strategies focus on immediate gains, extra purchases, […]
Continue reading about How to gain lifetime customers with sampling
November 27, 2023
With product marketing, especially FMCG, pet care, homecare and beauty, precision in reaching the desired audience can make or break […]
Continue reading about How you can run sampling campaigns with brand partners
November 22, 2023
At Sampl, our commitment to getting your product samples into the hands of the right consumers has been evident since […]
Continue reading about How to filter sample requests: beyond qualifying questions
November 10, 2023
In the dynamic landscape of modern marketing, where consumer experiences reign supreme, free sampling methods may not always cut it, […]
Continue reading about What is paid sampling: how to increase sampling ROI
November 3, 2023
A New Era in Sampling: Targeted vs. Traditional Sampling Sampling has long been a staple in the world of marketing. […]
October 20, 2023
In today’s fiercely competitive marketplace, the driving force behind marketing and sampling success lies in knowledge, insight, and strategy. Now […]
Continue reading about What are the 3 pillars of consumer data
October 10, 2023
In today’s fast-paced marketing landscape, data is the lifeblood that fuels successful marketing campaigns. As marketers, we know that understanding […]
Continue reading about 9 reasons to collect sampling campaign data
September 11, 2023
In today’s digital age, consumers are more discerning than ever. They rely heavily on online reviews, user-generated content (UGC), and […]
Continue reading about Social proof: using brand activations to build your product’s sales